Men have been urged to look out for each other while drinking near the Murray River as part of a new Royal Life Saving campaign.
The new campaign comes after research showed 1932 men had drowned in the past decade, with one in four involving alcohol.
Men are four times more likely to drown than women, with males accounting for 80 per cent of all drowning deaths, according to Royal Life Saving.
The Royal Life Saving “Don’t Let Your Mates Drink and Drown” campaign is urging men to look out for each other, and to avoid alcohol consumption before and during swimming, boating and fishing in order to prevent further lives being lost to drowning.
The campaign has been developed with support from the federal government.
Royal Life Saving Society aquatic risk management campaign manager Craig Roberts said the culture of drinking around water meant men were at greater risk of drowning.
To read more of this story, grab a copy of Friday’s Guardian (April 7).
