BALRANALD Shire has recorded an uptick in tourism as people begin to move across the country following COVID lockdowns and restrictions.
Tourism, communications and events co-ordinator Connie Mallet said the previous quarter was a “very busy and active one” with “great results” across all aspects of the tourism and events space as per statistics for the quarter.
Key highlights of the quarter included a successful and well-attended Easter events being the Easter egg hunt and the Easter twilight market.
“Successful marketing of the Easter events played a key role in bringing visitors to the events,” Ms Mallet noted in her report to council this week.
The team also attended the Destination and Visitor Economy Conference, which took place in Orange in May.
“This provided a wonderful opportunity to connect and network with LGAs and agencies in our tourism network with commitments made to meet regularly for regional product development initiatives and support,” Ms Mallet said.
“Another highlight to finish off the quarter was the announcement that the tourism team made a profit of $19,765 on souvenir sales at the visitor information centre for 2021/22.”
