Shop local. Support Swan Hill. Make it yours.
GIVE a gift to the whole community this Mother’s Day when you decide to shop local.
Swan Hill is a thriving regional beacon – a buzzing constellation of businesses as unique and diverse as the community from which they sprung.
Every dollar you spend is a vote for the kind of community you want to live in.
Every local purchase you make is an essential thread which contributes to the rich tapestry of stores, shops, and services that make Swan Hill the place we’re so proud to call home.
But the true value of shopping local extends far beyond the shopfront.
Each dollar spent in a Swan Hill business keeps money circulating within the local community.
Studies have shown when you shop with online giants or large national chains, as little as 15 cents is contributed to the local economy.
When you decide to shop with local businesses, around 70 cents of each dollar you spend stays right here in Swan Hill – and your dollar does more.
That money goes towards employing local staff, sourcing goods from local suppliers, supporting sponsorships for local events, and paying rates that help fund services like roads, libraries and facilities.
By shopping local, you’re not just buying a product or service – you’re investing in the future of our town.
A community hug
Retail businesses are the third largest employer in Swan Hill.
Businesses in Swan Hill provide a range of employment opportunities for people at all stages of life, from young teenagers getting their first job in retail or hospitality to skilled workers in trades or services.
This Mother’s Day, choose to spend your money where it counts: where it helps pay a local wage and flows on to be traded for school shoes, groceries or a coffee around the corner.
Swan Hill’s signature sense of community spirit, resilience, and regional charm are what makes this town so special.
The instinct to look after our own, and celebrate all that make us who we are, runs as true as the mighty Murray River.
Local business owners don’t just strive for customer satisfaction, they thrive on it. Because their reputation is built right here in the beating heart of the Mallee.
Swan Hill Incorporated business development manager Stephen Colombo said buying a local gift for Mother’s Day means more for all mums.
“Every bunch of flowers, every handmade card, every little gift picked from a local store, it all means more,” Mr Colombo said.
“Not just to mum, but to our whole community.
“When you shop local, you’re supporting the people behind the counters, the ones who remember your name, and who go the extra mile to help you find the perfect something.
“Swan Hill is unique in that it has such a stunningly rich diversity in offerings: whether it’s books, clothing, jewellery we have a wide range of unique boutique shops.
“This year let’s celebrate mum and support our town at the same time.
“Shop local this Mother’s Day – it matters more than you think.”
Mr Colombo said Swan Hill businesses are well among some of the best our country has to offer.
“Absolutely, we know the local offering here in Swan Hill is of an extremely high standard,” he said.
“The businesses are well presented, hospitable, and they genuinely care about the customer.
“A great product, great service in a clean environment with friendly faces: when you’re trading, that’s the winning formula.
“When we talk about the value of shopping locally, there is that immediate transaction – but then it’s what that business does with the money they redeem.
“Whether that’s through wages, purchasing stock, it stretches further than that one transaction.”






