Home » Community » Growing acceptance for breastfeeding

Growing acceptance for breastfeeding

BREASTFEEDING can be very valuable for both the short and long-term health of mothers and babies, with increasing evidence of the important role it can play in assisting to better protect against some childhood infections and reducing the risk of some chronic diseases.

A light is being shone on breastfeeding through World Breastfeeding Week, from Monday, August 1 until Sunday, August 7.

Swan Hill District Health wants to highlight the way various stakeholders across the local community can play an important role in strengthening the “warm chain of support” for breastfeeding mothers and babies.

Support from others, including fathers/partners, carers, friends, family, community members, business owners, is essential in achieving breastfeeding success and providing a safe and welcome space.

The Australian Breastfeeding Association a number of years ago launched their ‘Breastfeeding Welcome Here’ program.

This program was developed to improve community acceptability of breastfeeding in public through the promotion of breastfeeding-friendly premises.

These premises display a sticker at their business allowing mothers to easily identify places such as cafes, hairdressers and other businesses where they can breastfeed their child. The Swan Hill business community have been a great supporter of the initiative.

Some of the registered breastfeeding premises in our local area include the Federal Hotel, Murray Downs Golf and Country Club, Arc Espresso, Arcade Cafe, At Forty One, Barrels Cocktail Bar, Big 4 Swan Hill, Burke and Wills Motor Inn, Colombo’s Cafe & Pasta Bar, Commercial Hotel, SHDH Counselling Department, Elysiann Body, KB Exercise Physiology, La Mangia Cafe, Lazy River Motor Inn, Marraboor Pharmacy, Mid-Murray Chiro, My OsteoCare, Swan Hill Child Care Cooperative, Swan Hill Club, Swan Hill District Health, Swan Hill Regional Art Gallery, Swan Hill Regional Library, Swan Hill Town Hall, The Beauty Spot and The Dandy Lion Studio.

To register as a ‘Breastfeeding Welcome Here’ premises, visit www.breastfeeding.asn.au/services/welcome.

SHDH offer a variety of services and support for breastfeeding mothers and their babies.

The midwifery services will provide postnatal care and support through a 24-hour consult service for up to six weeks after birth (as well as supporting throughout pregnancy), conduct a home visit after discharge and more as required to support the mother and the entire family,

The breastfeeding support services, Sonya and Sheree, aim to support mothers in the first few months to be able to breastfeed comfortably so as they can enjoy the early stages of motherhood, allowing mothers and babies to have the best start possible.

The service offers flexible services and they are able to do phone, in-person, telehealth and at home visits for all clients. Contact the service on 5033 9337.

Digital Editions


  • Vintage cars roll into Moulamein

    Vintage cars roll into Moulamein

    Vintage cars tour Moulamein Several Graham‑Paige cars rolled into town on Monday – and no, I hadn’t heard of them either. Around 30 keen motoring…

More News

  • A moving portrait of love after loss

    A moving portrait of love after loss

    IN a visually gentle yet emotionally intense drama, Reminders of Him tells the redeeming tale of what happens when you find unexpected love in the shadow of loss. The film…

  • Golf Notes

    Golf Notes

    MURRAY DOWNS MEN’S Par – Thursday, March 12 Three grades were decided in last Thursday’s Par competition, with Shane Kelly (21) returning the best score of the day. He claimed…

  • Harmony Day showcases diversity

    Harmony Day showcases diversity

    Swan Hill’s much‑loved Harmony Day celebration returns to Riverside Park tonight, marking its 16th year of honouring the region’s rich multicultural community. The free, family‑friendly event will run from 4pm…

  • A new look at rural medicine

    A new look at rural medicine

    MEDICAL students have completed the first of their three-week rotation at Mallee District Aboriginal Services, working alongside Dr Leo Gnanaraj and the rest of the team. The six Charles Sturt…

  • Snoring struggle sparks local invention

    Snoring struggle sparks local invention

    DRIVEN by love, and a desperate need for rest, one husband has turned a nightly nuisance into a promising anti-snoring solution. Woomelang’s Phil Jobson, 73, a former manual labourer, said…

  • Shop pride on display

    Shop pride on display

    A SURGE of local pride is sweeping through shopfronts across the region, with more than $113,000 set to transform business facades in Swan Hill, Robinvale and Manangatang. Swan Hill Rural…

  • Tougher penalties for ram-raids

    Tougher penalties for ram-raids

    CRIMINALS behind an alleged ram-raid on a Swan Hill tobacco shop in December could be jailed for up to two decades if found guilty. The Victorian Government this week announced…

  • Petition to unmask mural

    Petition to unmask mural

    THE son of a prominent Victorian artist who had an association with Swan Hill is urging locals to support his petition to restore a mosaic mural on the history of…

  • Swans adding to nest

    Swans adding to nest

    The Moulamein Football Netball Club is calling on local teenagers to lace up their football boots, with the club urgently seeking more players to help it field an under 18’s…

  • Author opens page on latest work

    Author opens page on latest work

    ACCLAIMED Australian author Mark Smith will visit Swan Hill later this month to discuss his new psychological thriller, Three Boys Gone. The event will be held at Swan Hill Regional…